Consulting Case Studies
Explore Sharis' work with key clients
SharkNinja
Household products innovator applies its relentless drive for improvement to diversity, equity, and inclusion.
SharkNinja is known for its obsessive focus on improvement and innovation in the household products space. But amid the racial reckoning in the US in the summer of 2020, the CEO, Mark Barrocas, realized they hadn’t applied that same laser focus to diversity, equity, and inclusion. “We didn’t want to just go out with, ‘we condemn what’s happening,’” said Barrocas. “We wanted to actually learn and figure it out, in true SharkNinja way.”
Shari Dunn, CEO of ITBOM LLC, was the right fit. Her customized approach and business experience aligned with SharkNinja’s culture of out-of-the-box thinking and decisive action.
Shari Dunn, CEO of ITBOM LLC, was the right fit. Her customized approach and business experience aligned with SharkNinja’s culture of out-of-the-box thinking and decisive action.
An arm of tech giant Microsoft, Microsoft Philanthropies (MSP) fast-tracks a grant program for Black-led nonprofits.
Wanting to ensure the needs of the grantees are centered, MSP hires ITBOM to guide them in a trust-based approach.
A year later, the nonprofits all report significantly higher revenues.
Barre3
In early 2020, business was good for fitness company Barre3
In 12 short years, they’d grown from their original Portland, Oregon, studio to 175 studios across the U.S. and the world. Leadership was taking first steps to fix their diversity, equity, and inclusion problems when a pandemic hit, bringing their brick-and-mortar businesses to a halt. Survival took precedence, and the DEI initiative went on hold. But the world turned upside-down again with the murder of George Floyd and the uprising that followed. In the midst of a reckoning around race, Barre3 leadership concluded that, despite uncertainty, they were going all in to address an entrenched culture.
